Facebook Page Logo Size: Profile Picture and Cover Basics

Quick Answer

A Facebook Page profile picture should be uploaded at 320 x 320 pixels minimum (square PNG or JPG; 720 x 720 gives a sharper downscale). It displays at 176 px on desktop, 196 px on phones, and about 36-40 px next to posts and comments - always circle-cropped. The cover photo is a separate 851 x 315 upload whose sides get cut on mobile, so never overlap the two jobs: logo in the profile slot, scenery or promo in the cover.

The mobile crop nobody plans for

Facebook covers are the classic aspect-ratio trap: desktop shows 851 x 315 (2.7:1), but mobile crops to roughly 640 x 360 (16:9) - keeping the center and cutting the sides. Any logo or text within ~90 px of the left or right edge disappears for the majority of your visitors. If the cover must include the logo or a phone number, keep it inside the central 60% of the canvas.

Profile picture specifics

Facebook re-compresses aggressively; flat-color logos survive, gradients and photos of logos get artifacts. Upload PNG.
The circle crop means corner elements go - center the mark with ~15% padding.
Pages verified with a blue tick get the badge overlapping nothing, but the story ring (for Pages using Stories) slightly shrinks the visible circle, same as Instagram.
Your profile picture is also the icon in Messenger chats and WhatsApp Business linking, at ~40 px - the usual "design for the smallest render" rule applies.

Recommended workflow

Make the square avatar: symbol or monogram centered at ~75% scale on a solid brand background, exported at 720 x 720.
Make the cover separately at 851 x 315, keeping all text and marks in the central safe zone.
Upload, then check the Page on a phone - not the preview, the real page - because the mobile renderer is where crops bite.

Related tools for this workflow

FAQ

What size is a Facebook Page profile picture?

Minimum 180 x 180, recommended 320 x 320 or larger (square). It displays at 176 px desktop / 196 px mobile and ~40 px in feeds, as a circle.

What is the Facebook cover photo size for 2026?

851 x 315 pixels on desktop. Mobile crops the sides to about 16:9, so keep text and logos in the central 60% of the image.

Why does Facebook blur my logo?

Compression. Upload a PNG at 720 x 720 or larger with flat colors; avoid re-saving JPEGs, and avoid fine gradients which Facebook's compressor handles poorly.

Use the free Profile Picture Maker

The practical answer to "Facebook Page logo size" is to open Profile Picture Maker, upload your logo, apply the settings from this guide, preview the result, and download the final file. The tool runs in your browser, so the logo file stays on your device.

Upload: PNG, JPEG or WebP source logo.
Export: PNG for transparency, WebP for small website files, JPEG only for solid backgrounds.
Quality check: preview the logo at small size before uploading it to the platform.

Open Profile Picture Maker

Sources and editorial review

This guide is maintained by the Webteqno editorial team. Webteqno is founder-led by Wamiq Hussain, whose public founder profile describes 9+ years building 200+ websites. That experience is used here for practical logo sizing, website launch, and small-business brand asset guidance.